Cold Calling Tips from the Queen of Cold Calling

  1. Think of your cold call as the beginning of a sales relationship.  Pick one tip to implement today. Take action now to change your prospecting results.
  2. Follow up. Follow up. Follow up.
  3. Do what you say you’re going to do. If you tell your prospect that you will call next Thursday at 3:00 p.m.–call your prospect next Thursday at 3:00 p.m.
  4. Use a system to track your leads. Use it consistently.

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