The world has changed. Cold calling and selling has changed right along with it. The old ‘dialing for dollars,’ ‘smile ‘n dial’ approach is dead on arrival. Yet for both outside sales representatives and inside sales representatives cold calling is still one of the best and most effective ways to develop new business.
Weiss Communications, headed by Wendy Weiss who is known as The Queen of Cold Calling, has been offering the intensive group coaching program Cold Calling College Live since 2004. Now, responding to the new sales world order, Ms. Weiss has updated and expanded the program with a new format, new information, new cold calling scripts, new cold calling tips and new strategies responding to a new selling world.
This expanded program, Cold Calling College Live 2.0, launches on Tues., April 13th, 2010. It’s a 6-week, Intensive, Group Coaching Program that will help participants prospect fearlessly and open doors to new selling opportunities—even in a difficult economy. Ms. Weiss designed the program especially for entrepreneurs, business owners and sales professionals.
Some of the topics the new Cold Calling College Live 2.0 curriculum will cover include: strategies for accessing decision-makers and handling voice mail, scripts for pre-empting and eliminating objections altogether, telephone sales presentation skills to engage and build relationships with prospects, how to quickly and easily qualify prospects and an entire session completely devoted to overcoming pricing objections to close the sale. Cold Calling College Live 2.0 includes an all new, Online Learning Center and a Networking Forum for participants.
Sales professionals, business owners and entrepreneurs who want to ‘try out’ Cold Calling College Live 2.0 will have an opportunity to do so on Tues., March 30th at 2:00 p.m. Eastern. At that time, Ms. Weiss, will deliver a free, information-packed, preview webinar of Cold Calling College Live 2.0. She will be sharing some of the tool, scripts and strategies that will be available to participants in the program. Those who attend the preview webinar will also have the opportunity to submit their questions ahead of time or ask questions live during the webinar.