The Queen of Cold Calling Tip: Speak Your Prospect’s Language

Speak your prospect’s language. If a prospect says that you can ‘drop by,’ arrange to ‘drop by’ at a time that is convenient for both of you. If your prospect says that you can ‘drop by’ and you talk about a meeting or an appointment, you are speaking two different languages, and you will scare your prospect and therefore not get in the door.

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